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IM CHI CHENG
SOCIAL MEDIA MARKETING
DESCRIPTION:
I have experience managing social media accounts, particularly on Xiaohongshu, where I run an online florist business. Currently, I have garnered over 2,000 followers and accumulated more than 12,000 shares and likes. My proficiency in this area is a result of participating in the Xiaohongshu Enterprise Monetization Training Course offered by VINJO Marketing. I enrolled in this course to enhance my skills in managing my online florist business on Xiaohongshu. Through this seminar, I gained valuable insights into Xiaohongshu’s business strategies, which will significantly benefit my online business.
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EVENT PLANNING
DESCRIPTION :
As the team leader of the Program Team, I successfully organized a campus concert that featured popular singers and attracted over 500 attendees. My responsibilities included coordinating with artists, managing logistics, and overseeing marketing efforts to ensure a successful event. I worked closely with various stakeholders, including campus administration, sponsors, and vendors, to secure the necessary resources and permissions. Additionally, I led my team in designing and executing promotional campaigns, which significantly boosted attendance and engagement. This experience honed my leadership, project management, and event planning skills, demonstrating my ability to handle large-scale events effectively.
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